Interior of a cozy cabin with wood-paneled walls, a black cone-shaped fireplace, large windows showing trees outside, a black chair with a bear silhouette cushion, string lights on the ceiling, and a small ottoman.

SECOND HOME FIRST ACADEMY

A self-paced course for people who want more income, optionality, and freedom in their lives. (Oh, and free vacations!)

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Does this sound familiar?

You’re tired of feeling stuck in a job or lifestyle that doesn’t allow you to live life on your own terms.
You dream of a life where money works for you, not the other way around.
You want the flexibility to travel, spend time with loved ones, and create experiences that matter.
You want to feel financially secure now, while building long-term wealth. 

If you’re nodding along, the Second Home First Academy is for you. You’re ready to think differently, take smart risks, and create a path that gives you control, choice, and the lifestyle you’ve always imagined.

This self-paced course will give you the knowledge, tools, and confidence to buy a vacation home that pays for itself. By the end of the program, you won’t just have inspiration, you’ll have clarity, strategy, and a defined path forward.

Stop waiting for "someday."

A-frame cabin with large glass windows and wooden deck, surrounded by trees, overlooking a swimming pool with lounge chairs and a straw hat in the foreground.

WHAT’S INCLUDED

Inside the Academy, you’ll receive:

  • On-demand lessons to teach you the four-step Second Home First framework, completed on your own timeline

  • Worksheets, quizzes, calculators, and checklists to turn ideas into action

  • Proven frameworks to help you define your vision, confirm your budget, identify your target market, map your financing path, and select the right management model

  • Expert guidance on designing a home you’ll love (and that guests will love to book!)

  • Real-world insights from Katie’s three profitable vacation homes, including lessons learned and mistakes to avoid

  • Lifetime access so you can revisit key lessons and enjoy new modules as they’re added

  • A personalized roadmap that brings everything together into a clear, actionable plan

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INSIDE THE ACADEMY

An overview

A smiling woman with blonde hair wearing a tan wide-brim hat, blue blazer, and gold necklace, sitting outdoors with green foliage in the background.

Hi, I’m Katie, a hospitality veteran and short-term rental expert passionate about helping people turn vacation homes into wealth-building opportunities.

When I moved back to New York City to help care for my mom, buying a primary home didn’t make sense financially. So my husband and I bought a vacation home upstate, hoping short-term rentals could offset the costs. Not only did it cover expenses, it turned a profit, and a year later, we did it again. Seeing the houses booked every weekend from May through November made me realize this was not a fluke but a strategy. Today, we own three vacation homes that pay for themselves, building long-term wealth while letting us create memories and enjoy life with our family today.  

Professionally, I’m an award-winning publicist, hospitality veteran, and short-term rental expert. I host two podcasts, Second Home First and Suite Success: Masters of Hospitality, and previously led global communications for iconic hotel brands including The Ritz-Carlton, St. Regis, and W Hotels. I bring those five-star insights to my own portfolio of vacation homes and love showing others that with the right approach, their dream vacation home can do the same for them.

Join the SHF Academy

Founding Member Pricing

For a limited time, founding members can receive up to 40% off the Academy. Subscribe to our newsletter to unlock this exclusive discount code.

Learn at Your Own Pace

Start whenever you're ready. The Academy is completely self-guided, with new modules unlocking each week so you can implement what you learn without feeling overwhelmed.

Guided Roadmap

Avoid information overload. Each module unlocks one week after you begin the previous one and includes practical worksheets, checklists, and templates to help you confidently move from dreaming to buying.

Frequently Asked Questions

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QUESTIONS?

If you have any questions before joining the Academy, send us a note.